Since 2021
Built from a garage. Born from belief.
ILVS was the first Finnish-designed brand in the pouch industry. What started in a small garage became a mission to prove that nicotine-free is the better way.
The beginning
In 2021, we started ILVS from a small garage with a simple idea: create something truly Finnish. We became the first Finnish-designed brand in the industry. It was humble, it was risky, and it was exactly what we believed in.
The pivot
We started in the pouch category. Then we asked a simple question: how much of the experience actually needs nicotine? ILVS Zero is our answer — a pouch with the full ritual, the full flavor and zero nicotine. Not a lecture. Just a better option for people who want control.
The belief
We've watched the industry grow, rise, and face regulation. Through it all, one truth has stayed with us: nicotine-free life is the best option. Finnish perseverance means never giving up on what you believe in. We haven't — and we won't.
FULL FLAVOR. ZERO NICOTINE.
— ILVS Zero
Nicotine isn't the GOAT. Zero is.
Join the nicotine-free movement.
Try ILVS Zero and feel the difference.